International Accounting Regulations Assignment

International Accounting Regulations - Assignment Example FRS 10 defines the classes of intangible assets that would be covered by the provisions. These intangible assets may include â€Å"licenses. Quotas, patents, copyrights etc and also other assets that are capable of being disposed of or settled separately without disposing of the entity.† (Neil D. Stein 1998)FRS 10 defines the classes of intangible assets that would be covered by the provisions. These intangible assets may include â€Å"licenses. Quotas, patents, copyrights etc and also other assets that are capable of being disposed of or settled separately without disposing of the entity.† (Neil D. Stein 1998)However, FRS 10 has left certain important issues in connection with the intangible assets vague that makes the provisions unserious about the objective it intends to accomplish.  Ã‚  Ã‚  FRS 10 has the following shortcomings which have made the treatment of goodwill and other intangible assets favorable to the firms:†¢ FRS 10 gives the firms the liberty to carry through the value of the goodwill or other intangible assets permanently at the purchased cost. This vitiates the chances of the true and fair valuation of the intangible assets as shown in the financial statements.†¢ Although there are provisions governing the impairment of the value of the intangible assets, the impairment process as detailed in the FRS 10 and FRS 11 are highly subjective and devoid of clarity. This allows the firms to postpone the impairment of the intangible assets as long as they want on the plea that the valuation and impairment procedure is costly and cumbersome.†¢ Moreover, the treatment of the negative value of the goodwill under FRS 10 does not follow normal accounting practices.†¢ The provisions of the Companies Act 1985 are not taken into account while allowing the goodwill to be carried for an indefinite period.

Rhetorical Analysis Essay Example | Topics and Well Written Essays - 750 words - 3

Rhetorical Analysis - Essay Example Firstly, the pathos of the video is clear and apparent from the very first frame of the video; as the viewer is greeted with an expansive cemetery perforated by concentric lines of seemingly endless white crosses. Further pathos is invoked due to the dramatic elements of the music that is represented to the listener. Hardship and drama with regards to the emotional connection that the viewer must have to the individuals on the screen is represented through a steady stream of images connecting homelessness, poverty, orphans, and a post-apocalyptic environment. Each of these emotionally charged images is capable of invoking a response upon the part of the viewer; a response that the director and producer of this brief advertisement were fully aware could be evoked. Similarly, the ethos of the particular advertisement in question is much less complex and much easier to define as compared to the pathos which is been discussed above. Due to the fact that UNICEF is a global outreach entity that is represented in nearly each and every nation throughout the globe, the degree and extent to which ethos is directly represented merely by mentioning the name UNICEF is innate. As such, even though this ethos is not directly linked to the advertisement until the credits screen flashes just prior to the advertisement concluding, it nonetheless is evident and cannot be ignored by an individual interviews the contents of such a message. It is further arguable that without the UNICEF emblem being represented at the end of this advertisement the overall believability and trust an individual might have with regards the contents therein could greatly be diminished. Finally, seeking to understand this advertisement from yet another perspective, the rhetorical approach of logos, demands that the individual focus upon the moment in time it just prior to the advertisement concluding and/or the moments prior to the UNICEF emblem being flashed upon the screen. Within this brief period of time all of the preceding information that has been driven by thoughts and a sense of emotional distress and need for action is juxtaposed with the logos of the statement: â€Å"What we see as fiction... Is real in Ethiopia† (Unicef 2007). Such a statement of fact links all of the seemingly disjointed emotionally charged imagery and tax that was presented previously and the advertisement to a definitive and logical conclusion. Whereas it may be hard for the individual to accept the images of orphans, innately poor, struggling to survive in burned out towns with no viable means of support or education as a fictitious rendering of a post-apocalyptic world, this is very much unfortunately the case within many parts of Ethiopia and Eastern Africa that are heavily impacted by the AIDS epidemic. By referencing all of this information and utilizing all three of the previously denoted rhetorical strategies, the director and producer, and indeed all of the people responsible for the p roduction of this ad, effectively integrated with as large a market audience as is possible. As has been denoted through previous levels of research, effectively representing pathos, logos, and the post in